SEO & Local SEO · Dunedin, NZ

SEO for Dunedin businesses that gets you found.

When a Dunedin customer searches for what you do, you want to be the one they find. We get your business to the top of Google and the map pack across Dunedin and Otago, in plain English and proven with real numbers.

★★★★★ 5.0 from real client reviews
Search performance a Dunedin client
#14#1
average Google position
4k+clicks ↑ 25%
250kimpressions ↑ 80%

Clear monthly pricing

How much does SEO cost in Dunedin?

fromNZ$600/mo a focused local plan to start,
then scale up as you grow

Prices in NZD, plus GST. No lock-in contracts.

Every plan includes strategy, on-page, technical and local SEO and AEO as standard, plus monthly reporting in plain English. Want to build your own estimate? Use the calculator below.

Stu Clark, founder of EightySix Digital
Stu ClarkFounder · EightySix Digital

SEO for Dunedin businesses

Local SEO built around what Dunedin customers search.

EightySix Digital is a New Zealand SEO agency that helps businesses get found on Google and in AI search.

I’m Stu, a New Zealand-based SEO specialist. I know how local search works in NZ, the “near me” searches, the map pack and the Google Business Profile signals that win local work, and I do SEO for Dunedin and Otago businesses.

I’m not based in Dunedin, but local SEO is done online, so distance is no barrier. You get someone who targets the real searches your local customers use and does the work himself. No fluff, no jargon, just more of the right calls.

Dunedin is Otago's largest city, a compact university town with a student-driven economy, a strong heritage-tourism scene and a tight-knit local business community. Its smaller, less saturated market means well-optimised businesses can rank quickly and dominate near-me searches across South Dunedin, the CBD and the surrounding hills. In a city this size, reputation travels fast, so genuine reviews and consistent local signals carry real weight in getting found ahead of the competition.

Real results for local businesses

Higher rankings, more local leads.

Top 3local rankings for client searches
300+more leads generated for clients
2-5xaverage increase in booked jobs
5.0★average rating from 18 reviews

No jargon

Dunedin SEO, in plain English.

Not sure what SEO actually does? Here’s the whole thing in three steps.

  1. A local searches

    Someone in Dunedin needs what you do, so they grab their phone and search Google, right now.

  2. You show up

    Local SEO puts your business at the top of Google and the Dunedin map pack, exactly when they need you.

  3. They call you

    They tap to call or request a quote. And because they were already searching locally, they book.

What’s included

Everything your Dunedin business needs to rank.

Everything that moves the needle, handled for you and reported every month.

01

Local SEO & map pack

Rank in Google Maps and near-me searches across Dunedin and every area you cover.

02

Google Business Profile

We optimise and manage your GBP so you stand out in the Dunedin map pack.

03

Keyword research & strategy

The exact local searches Dunedin customers use to find a business like yours.

04

On-page SEO

Service and area pages tuned so Google knows exactly what you do and where in Dunedin.

05

Technical SEO

Speed, mobile, indexing and schema, the foundations rankings are built on.

06

Content & local authority

Pages and local citations that build trust and answer what your customers ask.

07

AEO for AI

Included as standard. Be the Dunedin business named in Google AI Overviews and voice search.

08

Reporting & management

Clear monthly reporting in plain English, so you always know what’s working.

Every corner of the city

Ranking across Dunedin.

Wherever your customers are in the city, we target the local searches that bring them to you.

01

Dunedin CBD & the Octagon

The heart of the city. We help you rank for the services, hospitality and retail searched for right across the central city and the Octagon.

02

North Dunedin & the university

The student quarter around Otago University and the Polytechnic, a dense, always-searching market where being found first wins the enquiry.

03

St Clair, St Kilda & the beaches

The coastal suburbs south of the city, from St Clair to St Kilda, busy with cafes, trades and services that locals search for by name.

04

Roslyn, Maori Hill & the hill suburbs

The leafy hill suburbs above the city, from Roslyn to Maori Hill, where customers search for trusted, quality local businesses.

05

Mosgiel & the Taieri

The growing Taieri Plain town of Mosgiel and its surrounds, a distinct local market with its own near-me searches.

06

Green Island & the south

Green Island, Concord and the southern suburbs, a mix of homes and light industry where trades and services searches run hot.

07

The Otago Peninsula

Portobello, Macandrew Bay and the peninsula settlements, tight-knit communities that search local and value a business they can trust.

08

North East Valley & the north

North East Valley, Pine Hill and the northern suburbs out towards Port Chalmers, established neighbourhoods with their own local searches.

The compounding curve

SEO is a snowball, not a switch.

Unlike ads, SEO builds on itself. The work this month keeps paying off next year. In a compact southern city like Dunedin, where word travels fast and the suburbs are tight-knit, most businesses see real movement by month three, and the curve only gets steeper, a steady stream of local jobs that keeps coming.

  • Traction in 2 to 3 months
  • Compounding growth from month 6
  • Local leads that keep coming after you stop paying

How it works

A clear process. Real results.

  1. 01

    Audit & research

    We analyse your Dunedin market, competitors and the keyword opportunities in your areas, from the CBD and the student quarter out to the coastal and hill suburbs.

  2. 02

    Strategy

    A tailored SEO plan built around your services, Dunedin locations and the customers you want more of, whether that is the strong student market or long-standing local households.

  3. 03

    Optimise

    On-page, technical, local and Google Business Profile work, month after month.

  4. 04

    Grow & report

    Clear monthly reports on rankings, traffic and enquiries, so you see the ROI.

Pricing

Two ways to start.

Pick a simple fixed plan, or build your own. Prices in NZD, plus GST. SEO & AEO included as standard, no lock-in, ever.

Small Business

$600/mo

4 hours a month · local focus

Built for solo operators and small Dunedin businesses. We manage your Google Business Profile and handle the on-page basics, so you get found in your area without the big spend.

  • Google Business Profile management
  • Local map-pack optimisation
  • On-page SEO basics for your site
  • Monthly reporting, no lock-in
Start local
Most popular Full SEO

from$750/mo

5+ hours a month · build your own

For Dunedin businesses chasing real growth. SEO and AEO included as standard, scale the hours to suit, and add GEO for AI search.

  • Everything in Small Business, plus
  • Keyword strategy, content & links
  • AEO included, GEO optional
  • Scales with your goals
Build your plan

All prices in NZD and add GST.

Build your Full SEO plan

5 hours
5152540+

Five hours a month is the minimum for a full plan. The bigger your site and the more competitive your Dunedin market, the more hours you’ll want.

How many do I need? A focused site in a quieter niche does well on 5 to 8 hours a month. A bigger site or a competitive Dunedin market usually wants 10 or more. Not sure? Start where you’re comfortable, and I’ll tell you honestly what it’ll take.

SEO and AEO are in your plan as standard. GEO adds the PR, backlinks and content placement that get you recommended inside AI tools.

★ Every plan includes

SEO and AEO as standard: keyword strategy · on-page, technical & local SEO · schema · content optimisation · monthly reporting in plain English. No lock-in contracts.

Get started

Get your plan & a fixed price

Send the plan you built above and I’ll come back with a fixed price and a couple of ideas to get your Dunedin business ranking. No pressure, no lock-in.

  • A fixed price, no surprises
  • You’ll talk to the person doing the work
  • No spam, no lock-in. Cancel any time.

Want a free check-up first? Get a free SEO audit →

No spam, no lock-in. Your details only come to me.

★★★★★
Highly recommend Stu and EightySix Digital, he has done wonders for my business. Very approachable and great to work with.

Tim McNeil · Honest Electrical, Dunedin

Common questions

Dunedin SEO FAQs.

Still wondering something? Get in touch and ask.

What is SEO for Dunedin businesses?

SEO for Dunedin businesses is the work that gets you to show up at the top of Google when local customers search. It focuses heavily on local SEO: your Google Business Profile, the map pack and near-me searches, so when someone in Dunedin needs what you offer, your business is the one they find and call.

How much does SEO cost in Dunedin?

SEO for Dunedin businesses starts from NZ$600 a month plus GST for a focused local plan, or from NZ$750 for the full plan, which begins at five hours of work a month and then scales by the hour. Every plan covers strategy, on-page, technical and local SEO with monthly reporting, and the full plan adds AEO for AI search as standard. Build an estimate →

How long does local SEO take in Dunedin?

SEO is a long game, not an overnight fix. Most Dunedin businesses see movement within two to three months, with stronger, compounding results from around month six. Local SEO and Google Business Profile work can bring quicker wins. The earlier you start, the sooner it compounds.

Do you do Google Business Profile and map pack SEO for Dunedin?

Yes, and it’s the core of Dunedin SEO. We optimise your Google Business Profile, build local citations and target the map pack and near-me searches that send ready-to-buy Dunedin customers straight to you. For a local business, this is often where the best leads come from.

Are you a Dunedin SEO agency?

We’re a New Zealand SEO agency, not based in Dunedin, but we do SEO for Dunedin and Otago businesses and local search is done entirely online. You get someone who knows how local search works, dealing with the person doing the work.

Which Dunedin areas do you cover?

All of Dunedin and greater Otago, including the CBD and the Octagon, North Dunedin and the university, St Clair, St Kilda, Roslyn, Maori Hill, Mosgiel and the Taieri, Green Island, the Otago Peninsula, North East Valley and out to Port Chalmers.

How competitive is SEO in Dunedin?

Dunedin is a compact but competitive market, especially in hospitality, trades and the student-driven services around the university. Because the city is small and tight-knit, the businesses that rank in the map pack and near-me searches capture a big share of local enquiries. We focus on winning the searches worth winning in your area.

Ready to climb the Dunedin rankings?

Start with a free SEO audit. I’ll show you exactly where your business stands in Dunedin and what it’ll take to get to the top, no jargon, no pressure.