Digital Marketing · New York, NY
Digital marketing for New York businesses.
New York is the single toughest market in the country to be found online: five boroughs, relentless competition and some of the most expensive clicks in the US. I help New York businesses cut through it anyway, with a website, SEO, ads and AI search that work as one strategy, built and run by the person you actually talk to.
- Web DesignYour shopfronton
- Local SEOFound across NYCon
- Google AdsTop of a crowded pageon
- AEOThe name AI giveson
- GEOFound in AI searchon
The basics
What does digital marketing for New York businesses do?
Digital marketing in New York is how a business gets found, chosen and called in the most competitive online market in the United States. It brings together your website, local SEO, Google Ads and AI search so New Yorkers find you first, across whichever borough or neighborhood you serve.
EightySix Digital is a remote digital marketing specialist working with New York businesses. One person, the whole growth engine, no agency layers between you and the work.
- The most contested market in the US. Thousands of businesses competing for the same searches, across five boroughs.
- Expensive to get wrong. New York clicks and ad spend cost more than almost anywhere else, so a scattershot approach is expensive.
- A real person, not an agency. No Manhattan office overhead baked into your price, and the person you talk to does the work.
Not in Manhattan. Here’s why that works in your favor
No office overhead. No account manager. Just the person doing the work.
I’m Stu, and I run EightySix Digital from Christchurch, New Zealand, not from a desk in Manhattan. I want to be upfront about that rather than hide it, because it’s genuinely part of why this works for New York businesses, not despite it.
A New York agency has Manhattan rent, a sales floor, an account manager between you and whoever actually touches your campaign, and a price that reflects all of it. I don’t have any of that. You talk to me, the person who builds your website, writes your ads and runs your SEO, directly. No handoffs, no junior learning on your account, no layers of margin stacked on top of the work.
New York is a 24-hour city and everything I do runs online anyway, your site, your campaigns, your reporting, so the distance that might worry you on paper doesn’t show up in how this actually works day to day. What you get instead is straightforward pricing, no lock-in contracts, and direct access to one person who knows your account, every time.
Real results for real businesses
We focus on getting you more work.
What we do
Everything to grow your New York business.
Each is a service in its own right, and they work even harder together in a market this competitive. Prices in USD.
Web Design New York
Fast, trustworthy websites that turn New York visitors into booked jobs, your foundation for everything else.
fromUS$500one-off
Explore web design →SEO New York
Rank for “near me” and borough-level searches in a city where the map pack decides who gets the call.
from$360/mo
Explore SEO →Google Ads New York
Top of a crowded page today, with campaigns built to make expensive New York clicks work harder.
from$360/mo
Explore Google Ads →AEO AI answers
Be the New York business named and cited when people ask AI assistants and voice search for help.
Includedin every SEO plan
Explore AEO →GEO generative AI
Get named in ChatGPT, Gemini and Perplexity when people ask for a business like yours in New York.
add-on from$360/mo
Explore GEO →Free SEO Audit
Not sure where to start? See exactly what’s holding your New York website back, on the house.
Freeup to 5 pages
Get your free audit →Most New York businesses combine two or three. Tell me your goals and budget and I’ll build a tailored plan around them, no rigid packages, no paying for channels you don’t need.
Get a tailored plan →Who we help
Built for New York businesses serious about growth.
From a single-operator trade business in Queens to a professional services firm in Midtown, the common thread is wanting more of the right customers finding you first in a market where that’s genuinely hard to earn.
- Trades & Home Services
- Professional Services
- Health & Wellness
- Hospitality
- Retail
- Real Estate
- Contractors
- Startups
Every borough
Working with businesses across New York.
Wherever your customers are in the city, we build the local marketing that reaches them. These are areas we serve today, not separate location pages, we'll be building those out in future phases.
Manhattan
The most competitive commercial real estate in the country for search visibility. Professional services, hospitality and retail all fight for the same searches here, which is exactly where a sharp strategy earns its keep.
Brooklyn
A huge, varied market in its own right, from trades and home services to hospitality and independent retail, with its own distinct neighborhood-level search behavior.
Queens
One of the most diverse boroughs in the country, with local search patterns that vary block by block. Trades and service businesses here compete hard for “near me” searches.
The Bronx
A growing market for home services, trades and local retail, where strong local SEO and an honest Google Business Profile still go a long way.
Staten Island
More suburban in feel than the rest of the city, with search behavior closer to Long Island and Westchester than Manhattan, but still fiercely local.
Long Island & Westchester
Part of the wider New York market many of our clients' customers come from. We work with businesses here too, even without a dedicated page for each area yet.
How we work
A simple process. Real results.
- 01
Discover
A call to learn your New York business, your goals and your best customers.
- 02
Plan
A tailored strategy focused on one thing: getting you more leads and booked jobs in a crowded market.
- 03
Build
I set up your website, campaigns and tracking, then get to work driving New York leads.
- 04
Grow
We measure, refine and scale what works, month after month, for more New York customers.
Stu at EightySix Digital has been fantastic at providing Google ads services and website support. His expertise and flexibility to individual circumstances have really helped in the digital marketing of our business.
Chris Smith · North Shore Physiotherapy
What does a digital marketing agency in New York actually do?
It brings your website, SEO, Google Ads and AI search together under one strategy, instead of three different specialists pulling in different directions. The goal is simple: more of the right New Yorkers finding you, choosing you, and calling, in a market where standing out is genuinely hard.
How much does digital marketing cost in New York?
It depends on the mix. A website starts from $500 one-off, SEO from $360/mo, and Google Ads management from $360/mo plus your ad spend, which tends to run higher in New York than most other US markets. Most New York businesses combine two or three, and I build a tailored plan around your goals and budget. Prices in USD. See full pricing →
Is New York a hard market to compete in online?
Yes, genuinely. New York has some of the most contested search results and the most expensive paid clicks in the country, across five boroughs and a huge number of competitors for almost every service. That’s exactly why a proper, joined-up strategy matters more here than in a quieter market.
Are you based in New York?
No, and I won’t pretend otherwise. EightySix Digital is based in Christchurch, New Zealand, run by me, Stu Clark. I’m not in a Manhattan office with a sales floor between you and the work. That means no office overhead baked into your price and direct access to the person actually building your campaigns.
Which parts of New York do you work with?
Businesses across New York City, Manhattan, Brooklyn, Queens, the Bronx and Staten Island, and the wider New York market including Long Island and Westchester County. Everything is handled remotely, so your location within the metro isn’t a barrier.
Should I use SEO or Google Ads for my New York business?
Most do best running both. Google Ads gets you to the top of Google in New York immediately, while SEO builds rankings that bring steady leads over time without paying per click. Given how expensive New York clicks can be, pairing the two reduces how much you depend on ad spend alone.
Keep reading
New York digital marketing guide.
- Digital Marketing for New York Small Businesses: Where Should You Invest?
Let’s get your New York business found.
Tell me about your business and I’ll show you the smartest way to stand out and get more customers in a city this competitive, in plain English.