How Blogging Helps Plumbing Companies Get More Local Leads
How blogging helps plumbing companies get more local leads, why it isn't about writing fluff, and how the right posts bring in real work.
Google
Read →
What Keywords Should a Plumbing Company Actually Target?
What keywords a plumbing company should actually target, beyond the obvious ones, to get found for the searches that bring in profitable jobs.
Google
Read →
Why Your Old Plumbing Website Is Holding Your SEO Back
Why an old plumbing website quietly holds your SEO back, the signs to watch for, and what to fix so your site starts ranking and winning jobs.
Google
Read →
Cheap SEO for Plumbers: What You Actually Get (and Why It Fails)
What cheap SEO for plumbers actually gets you, why the bargain offers usually fail, and what to look for instead so your money brings in real jobs.
Google
Read →
7 SEO Mistakes Plumbers Make That Kill Their Google Rankings
Seven common SEO mistakes that quietly sink plumbers' Google rankings, and how to fix each one so your plumbing business gets found by local customers.
Google
Read →
Service Area Pages for Plumbers: The Most Overlooked SEO Opportunity
Service area pages are the most overlooked SEO opportunity for plumbers. What they are, why they drive local leads, and how to do them right.
Google
Read →
How Plumbers Can Rank in Google Maps Without Paying for Ads
How plumbers can rank in the Google Maps pack without paying for ads, from your Google Business Profile to the reviews and local signals that win the top spots.
Google
Read →
Is SEO Worth It for One-Man Band Plumbers?
Is SEO worth it for solo, one-man-band plumbers? An honest look at whether it pays off when you're running every job, quote and phone call yourself.
Google
Read →
How Long Does SEO Take for a Plumbing Company?
How long SEO takes to work for a plumbing company, what to expect month by month, and how to speed up results so you get found sooner.
Plumbers
Read →
How SEO for Plumbers Works
How SEO for plumbers actually works, explained in plain English around how plumbing businesses really operate, so you know exactly what you're paying for.
Plumbers
Read →
SEO for Plumbers: What Google Really Looks For in 2026
What Google really looks for from plumbers in 2026, and how SEO has changed, so your plumbing business stays visible while competitors slip.
Plumbers
Read →
Why Local SEO for Plumbers Matters More Than National SEO
Why local SEO matters more than national SEO for plumbers, and why ranking in your service area beats broad reach for winning real local jobs.
Plumbers
Read →
How to Improve Your Plumbing Website Lead Generation
How to improve your plumbing website's lead generation so it turns visitors into calls, emails and booking requests instead of just looking fine.
Digital Marketing
Read →
Can Simple Web Design + Strong SEO Beat the Competition? The TopChoice Experiment
A live experiment: can a simple, fast website plus strong SEO outrank fancy, expensive sites for competitive search terms? Follow the TopChoice results.
Case Study
Read →
Andrew Clark Carvings Case Study
How a one-person chainsaw carving studio in rural Gloucestershire outranks huge corporations on Google. A case study in web design and SEO for a tiny business.
Case Study
Read →
Canterbury Plumbing and Gas Case Study
How Canterbury Plumbing & Gas, a family-owned Christchurch plumbing and gasfitting business, grew their local visibility and leads with EightySix Digital.
Case Study
Read →
Why SEO Is So Important for Plumbers (And How It Helps Every Size of Plumbing Company)
Why SEO is so important for plumbers, and how it helps plumbing companies of every size show up when customers search 'plumber near me' and more.
Plumbers
Read →
Honest Electrical Case Study
How Honest Electrical, a Dunedin electrician, used web design and local SEO to get found across Otago. A real EightySix Digital case study.
Case Study
Read →
SEO vs Google Ads for Plumbing Company: Which Should You Invest in First?
SEO vs Google Ads for a plumbing company: which to invest in first, how they differ, and how to get the best return for your budget.
Digital Marketing
Read →
Web Design and SEO for Arborists in Hamilton: Woodney Contracting Case Study
How Woodney Contracting, a Hamilton fencing and tree services company, rebuilt their website and grew with web design and SEO. A case study.
Case Study
Read →
9 Plumbing Website Mistakes That Quietly Cost You Jobs
Nine plumbing website mistakes that quietly cost you jobs, from slow load times to missing calls to action, and how to fix them so your site wins work.
Google
Read →
Plumber SEO Basics: How to Get Your Plumbing Business Found on Google
Plumber SEO basics explained without the jargon: how to get your plumbing business found on Google so more local customers can find and call you.
Google
Read →
How Do I Get My Website to the Top of Google? The Complete, Straight-Up Guide for 2025
A straight-up, complete guide to getting your website to the top of Google in 2025: SEO, local SEO, content and the work that actually moves rankings.
Digital Marketing
Read →
How Long Does SEO Really Take?
How long SEO really takes to work, why results build over months, and why giving up too soon is the most common and most costly mistake.
SEO
Read →
Why Your Website Keeps Struggling to Rank on Google (and How to Fix It)
Is your website not ranking on Google? How to fix indexing, content, technical SEO and backlinks to improve your search rankings, explained simply.
Google
Read →
How to Target Local Traffic: The Ultimate Growth Guide for Service Businesses in Christchurch
How service businesses in Christchurch can target local traffic and win more nearby customers, with practical local SEO tips for plumbers, electricians and tradies.
Google
Read →
How Strong Reviews Drive Local SEO Success (and Ways to Gain More)
How strong Google reviews drive local SEO success, why they matter so much for ranking, and practical ways to get more of them.
Google
Read →
What Is SEO? A Straightforward Guide for New Zealand Businesses
What is SEO? A straightforward, jargon-free guide for New Zealand businesses on how search engine optimisation helps you get found and bring in customers.
Google
Read →
How to Rank on Google Maps
How to rank at the top of Google Maps: claim and optimise your Google Business Profile, build reviews and local signals, and win the local map pack.
Google
Read →
Is Your Website Actually Bringing in Leads? Here’s How to Know for Sure
How to know for sure whether your website is actually bringing in leads, with simple ways to track calls, forms and enquiries so you can prove its worth.
Google
Read →
How to Create a High-Converting Tradie Website
What to put on a high-converting tradie website: the key elements that turn visitors into calls and quotes, for New Zealand trades businesses.
SEO
Read →
Too Good to Be True? The Truth About SEO and Digital Marketing Guarantees
The truth about SEO and digital marketing guarantees: why 'page one guaranteed' is usually a red flag, and what honest results really look like.
Digital Marketing
Read →
SEO vs Google Ads: Which Is Better for Small Businesses in NZ?
SEO vs Google Ads: which is better for small businesses in NZ? How each works, what they cost, and where to put your money for the best return.
Google Ads
Read →
The Importance of Mobile-Friendly Web Design for Local Businesses
Why mobile-friendly web design matters for local businesses, how it affects both customers and Google rankings, and what a good mobile site needs.
Digital Marketing
Read →
How Local SEO Can Win You More Jobs in Your Suburb
How local SEO helps tradies win more jobs in their own suburb, and the simple steps to show up when nearby customers search for what you do.
SEO
Read →
How Fast Should Your Website Be? Why Page Speed Matters for SEO, UX, and Conversions
How fast your website should be, and why page speed matters for SEO, user experience and conversions. What a slow site costs you, and how to speed it up.
Digital Marketing
Read →
Why Is User Experience (UX) Important in Web Design?
Why user experience (UX) matters in web design: how an easy-to-use, well-structured website keeps visitors happy and directly improves your results.
Google
Read →
5 Ways to Advertise Your Plumbing Business
Five smart ways to advertise your plumbing business and win more local jobs: local SEO, a professional website, paid ads, referrals and lead generation.
Digital Marketing
Read →
How Long Does SEO Take to Work? (And How to Speed It Up)
How long SEO takes to work, what affects the timeline, and practical ways to speed it up so your investment starts paying off sooner.
Google
Read →
How to Do Keyword Research for SEO (Even If You’re Not a Tech Expert)
How to do keyword research for SEO, even if you're not technical. A simple, step-by-step way to find the searches your customers actually use.
Google
Read →
How to Optimise a Web Page for SEO: A Step-by-Step Guide
A step-by-step guide to on-page SEO: how to optimise a web page so it ranks higher in Google, covering titles, content, structure and more.
Google
Read →
The Truth About SEO: 5 Common Myths That Could Be Hurting Your Rankings
Five common SEO myths that could be hurting your rankings, and the truth behind each one, so you stop wasting effort on advice that doesn't work.
Google
Read →
What Is SEO and Why Does Your Business Need It in 2025?
What SEO is and why your business needs it in 2025, explained simply, so you understand how it helps you get found on Google and win more customers.
Google
Read →
10 Proven Strategies to Boost Your Website’s Google Ranking
Ten practical, proven ways to improve your website's Google ranking, from on-page SEO and site speed to content and local search. No jargon, just what works.
Google
Read →